Rory Sutherland shares insights on why age influences political views, highlighting how perceptions of progress shape beliefs.
London: So, Rory Sutherland, a behaviour expert, recently shared some interesting thoughts on why older folks tend to lean more conservative. He’s been making waves on TikTok, and his insights are pretty eye-opening.
He pointed out that if you’re over 50, you’ve seen a lot of improvements over the years. But if you’re younger, like in your 20s, you might not have noticed those changes as much. It’s all about perspective, right?
Rory explained that good news tends to come slowly, while bad news spreads like wildfire. We’re bombarded with negative stories, especially with the 24-hour news cycle focusing on the latest disasters. It’s no wonder people feel like things are getting worse!
Some of his followers chimed in, sharing examples of progress. One guy mentioned how the ozone layer is healing thanks to the Montreal Protocol. Another pointed out that crime rates have dropped significantly since 1995, but most people seem unaware of that fact.
Of course, not everyone agrees with Rory’s take. Some folks still think crime is on the rise, despite the stats. It’s fascinating how our perceptions can be so skewed by what we see in the media.
Rory, who’s 58 and a Cambridge grad, has gained quite a following with over 2.4 million likes on his videos. He’s become a bit of a sensation, saying that social media can catapult someone to fame faster than traditional routes like reality TV.
He believes that sharing knowledge from the advertising world could really help small businesses thrive. If everyone understood a bit more about marketing, it could boost the economy. It’s all about spreading the good vibes!
